Name: Balchem’s five-year plan spotlights cross-selling and consumer awareness
Uploaded: 2023-07-04T00:00:00+00:00
Duration: 4 min 35 s

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Balchem’s five-year ...

Balchem’s five-year plan spotlights cross-selling and consumer awareness

04 Jul 2023 | Balchem

Balchem has defined a new five-year growth strategy on the heels of its acquisition of Kappa Bioscience and Bergstrom Nutrition, which added K2Vital and OptiMSM to its portfolio. Frederic Boned, senior vice president-general manager at Balchem, reveals how the company is “unlocking new potential” by cross-selling branded ingredients, bringing more awareness to the market and expanding internationally.

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