NPD in action: Functional beverages

Apr 2021

Manufacturers are increasingly turning toward functional beverages as consumers are looking for new ways to bolster their health. In the wake of the current pandemic, more beverages are targeting immune health and mood-related platforms such as focus and calmness. Ingredients that are increasingly being tracked within these segments include botanicals and probiotics.


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Jumbo Feel Immune Green Tea with Mango and Jasmine Flavor (Netherlands). Green tea with mango and jasmine flavor, in a 500 ml SIG Combifit premium. This refreshing green ice tea is not only very tasty, but the ingredients selenium, vitamin B12, vitamin B6, vitamin C, vitamin D and zinc help the immune system. Be surprised by this sparkling combination that tastes like more. UTZ certified. Recyclable packaging. FSC certified.