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Sports nutrition supplements
Sports Nutrition
Hybrid formulas, casein innovation & cellular health fuel sports...
The sports nutrition category is sprinting beyond basic muscle recovery toward multifunctional everyday wellness...
woman feeding her baby with a bottle
Infant Nutrition
HMOs and precision proteins push infant formula closer to breast milk
The nutrition industry is innovating in solutions for one of its most vulnerable consumer groups, infants....
Hand interacting with tablet showing a personalized nutrition app calories, macronutrients and activity summary beside a fresh salad, dumbbells
Personalized Nutrition
Precision nutrition needs proven outcomes, not just test data,...
Precision nutrition incorporates DNA tests, microbiome kits, and tracking applications — and consumers are...
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Doctor checking patient heart rate
Heart Health
Biomarker research and proactive wellness reshape heart health...
The nutrition industry highlights market opportunities in targeted cardiovascular solutions as heart health is...
Woman drinking whey protein
Sports Nutrition
Arla Foods Ingredients & Valio target GLP-1 and healthy aging needs...
As the global appetite for high-quality dairy protein surges, functional ingredient leaders are innovating with...
woman holding happy and sad emoji over face
Brain & Mental Health
Psychobiotics emerge as consumers seek holistic mind and mood support
Mental health is gaining increased attention across industries, with nutrition being no exception. The industry is...
Different types of supplement pills in bowls and bottle with plants and flowers around
Delivery Formats
How industry substantiates bioavailability claims in new delivery...
Industry is increasingly focused on improving supplement delivery formats amid trends that require consumers to...
Researchers in lab
Bone & Joint Health
Collagen innovations shift beyond beauty to science-backed longevity
Already a staple ingredient for beauty-from-within and mobility solutions, collagen and its peptides are moving...
Woman taking beauty supplements
Skin & Beauty
Ingestible beauty industry packs multi-actives into palatable gummies...
The beauty-from-within supplements sphere is advancing with flavor-refining technologies that eliminate collagen’s...
woman holding hands on stomach
Immunity
Biotics and gut microbiome health drive advanced immune support
Immune health demand is broadening beyond traditional vitamins and minerals as consumers are increasingly looking...
man wearing headphones, eats chocolate bar, in outdoor environment
Personalized Nutrition
Industry experts reveal how to balance sugar reduction demands with...
Sugar reduction strategies involve more than just removing sugar from products to make them healthier. The food...
Happy woman on the beach
Skin & Beauty
Beauty-boosting nutrition shifts from anti-aging focus to longevity...
The nutricosmetics industry is transitioning beyond traditional skin care and anti-aging claims as consumers...
Man drinking fiber supplement
Gut Health
Fiber demand soars in GLP-1 companion products, synbiotic gummies &...
Fiber no longer belongs solely in the realm of gut health, but has expanded to support diverse claims as...
woman checking nutritional data on large screen
Sports Nutrition
Fuel for active nutrition: AI and tech power personalized product...
Active nutrition is seeing an increased integration with AI and tech devices among consumers, such as wearable...
Happy man in beanie eating nutrition bar in park
Weight Management
GLP-1 trials reveal diet quality gap as companion products boom
Many GLP-1 clinical trials are not tracking what patients are consuming, pointing to a gap in the weight-loss...
Two researchers in brain lab
Brain & Mental Health
Brain health supplements shift from generic support to...
The nutrition industry is increasingly recognizing the interconnectedness of cognition and other areas, such as...
Man drinking probiotic dairy beverage
Gut Health
Biotics and HMOs expand from infant formula into adult nutrition with...
The global biotics and human milk oligosaccharides (HMO) market is gaining momentum as it transitions from...
woman taking beauty supplement
Skin & Beauty
Skin care from within shifts from hype to science-backed ingredients
Skin care from within is moving away from trendy buzzwords to clinically backed ingredients, while brands are...
Senior woman doing yoga exercises by ocean with island in background
Women's Health
Nutrition industry shifts menopause support from symptom relief to...
With consumers becoming more knowledgeable about the symptoms of menopausal transitions, brands have an...
Man and woman exercising outside
Bone & Joint Health
Hero ingredients power the next wave of bone and joint health...
The bone and joint health category is evolving rapidly as consumers increasingly prioritize healthy aging and...
Prebiotic supplement capsules
Gut Health
Gut health champions: Tribiotic supplements, sweetening fibers &...
Rapid advances in the global gut health market are bringing forth multifaceted gut health ingredients developed to...
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