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    Getting personal: Targeted potential fuels optimism in the European nutraceuticals space

    19 March 2018
    Both personalized nutrition and diversification towards more a mainstream strategy that incorporates trending platforms such as free from and clean label will be key to the future of the European nutraceuticals sector.
    A survey conducted by the Vitafoods organizers revealed that one-third of industry professionals believe that the EU framework for achieving a health claim is stunting innovation because it’s expensive, and has several “grey areas.”
    FoodIngredientsFirst spoke to Chris Lee the Managing Director for Global Health & Nutrition for Vitafoods Europe 2018 about the current atmosphere in the European nutrition & health sector and the platforms to be addressed at the event in Geneva, Switzerland this May.