Energy ingredients innovation
Apr 2019
ABSTRACT
The use of energy ingredients in food & beverage launches has increased globally, featuring a +57% year-over-year growth when comparing 2018 and 2017 launches. In 2018, the top category of global product launches tracked with energy ingredients was soft drinks (48%), with caffeine being the leading... More
TOP 3 SUB-CATEGORIES
- Carbonates
- Sports Powders
- Energy Drinks
TRENDING
TRENDING
UP
UP
Global
REGION
ANALYZED
ANALYZED
+57%
2018 VS 2017
INGREDIENTS ANALYZED
Food & beverage launches only;
Caffeine
Caffeine
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+57% (2018 vs 2017)
TOP COMPANY
Coca Cola
TOP CATEGORY
Soft Drinks
TOP INGREDIENTS
Caffeine
REGION ANALYZED
Global
DATE ANALYZED
2018 vs 2017
+57% (2018 vs 2017)
TOP COMPANY
Coca Cola
TOP CATEGORY
Soft Drinks
TOP INGREDIENTS
Caffeine
REGION ANALYZED
Global
DATE ANALYZED
2018 vs 2017
Source: Innova Market Insights
Previous Ingredient Analysis on NutritionInsight.com
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