Reduced inflammation: DSM natural ingredient to aid Tour de France team performance

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09 Jul 2018 --- Royal DSM is continuing to supply professional cycling team, Sunweb, with sports nutrition solutions in the form of its dietary antiplatelet, Fruitflow, at this year's Tour de France. The supplement is said to reduce the “toxic effects of exercise” which can include inflammation and an increased risk of blood clots due to platelet aggregation. The mainstreaming of sports nutrition is facilitating an increasing amount of research into all factors of sports recovery and performance, and DSM is seeing a lot of room for growth for products targeting consumers ranging from professional athletes to the more casual sports enthusiast.

Intense exercise activates the body’s blood platelets within approximately three minutes, which leads to the production of thrombin and adrenaline in the blood vessels. This can cause inflammation for up to 48 hours, which slows down recovery and affects performance. Additionally, activated platelets can also cause increased blood clotting and is linked to deep vein thrombosis and pulmonary embolism.

Studies cited by DSM have shown that formulations containing Fruitflow, a natural ingredient, can reduce the toxic effects of exercise by more than half. Extracted from the jelly around the seeds of sun-ripened tomatoes, Fruitflow is a highly concentrated form of over 30 water-soluble bioactive compounds that are clinically proven to help with platelet aggregation. 

Click to Enlarge
Food and nutrition intake of the
professional cycling team: Sunweb.

“For top athletes, the margins between victory and failure are slim. Professional athletes need their nutrition to support them in every way possible, through both training and events,” says Ruedi Duss, Global Business and Marketing Manager at DSM Nutritional Products. “Fruitflow was the first natural cardio-protective functional ingredient to receive approval of an Article 13.5 claim from the European Commission and is ideal for cyclists that need to support their recovery for maximum performance.”

Sports nutrition mainstreams
The boundaries between sports nutrition and mainstream nutrition are blurring, as everyday consumers become increasingly health-focused and seek to reap the benefits that seasoned athletes have known for years.

Duss explains to NutritionInsight how the needs of health and exercise enthusiasts differ from those of the professional athlete, which can influence how products are formulated and marketed, for example, in the case of whether or not clean label is a top concern. “Different consumers have different drivers. For performance athletes, proven effectiveness is key – they want products to help them perform.  For health and fitness enthusiasts, organic or plant-based sources may be more important than performance.” 

However, he adds, Fruitflow taps into a range of market areas: “As the category expands with a range of consumers, suppliers will need to reflect their needs in product offerings. Excitingly, Fruitflow is a supplement that not only helps with recovery, for improved performance gains, but is 100 percent natural and plant-based, so it is possible to deliver products that work for different consumer groups.” 

Essentially, “Companies can differentiate themselves in this category with proprietary research data on their own, unique formulations.  Also, products like Fruitflow are patented, so can only be accessed through the brand owner.” 

NutritionInsight has previously reported in the partnership between DSM and team Sunweb. The creation of ISO PRO+ – an energy beverage with muscle recovery benefits that contains DSM’s Peptopro which claims to aid faster protein absorption – was the results of a three-way partnership between DSM, Team Sunweb and sports nutrition specialists, BORN. The aim: to maximize the Sunweb cycling team’s performance throughout this year’s cycling season.

By Laxmi Haigh, with additional reporting by Lucy Gunn
 

To contact our editorial team please email us at editorial@cnsmedia.com

DSM Nutritional Products

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DSM is a leading global supplier of nutritional and speciality ingredients to food, beverage and dietary supplement manufacturers. The company creates, manufactures and markets innovative products and services, which are used in a wide range of nutritional and nutraceutical applications. Through its  Quali® -Blends premix service, DSM offers market insights and expertise, providing high-quality, tailored premix solutions for a wide range of applications and target sectors. The Quality for Life™ seal aims to ensure the quality of DSM’s ingredients, and responds to growing demand for reliable and traceable products which meet today’s stringent safety and sustainability requirements.
 

DSM has a broad porfolio of ingredients and concept solutions on a global level, focusing on the production and commercialization of vitamins, minerals and micronutrients that enhance the health profile of products. These include a range of health benefit solutions: eye health, bone health, essentials for women, essentials for men, essentials for kids & teens, essential for vegetarians, energize your mind, relax your mind, empower your mind, heart health, beauty from within, weight management, sports nutrition, joint health, immunity, essential nutrition and healthy aging. DSM’s range of products delivers proven efficacy and is backed by solid research and technical understanding.

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