Top Ten Trends for 2020

 07 Nov 2019

Innova Market Insights releases its Top Ten Trends for 2020, using its ongoing analyses of global developments in food and drink launch activity to highlight the trends most likely to impact the food and drinks industry over the coming year and beyond. In addition to the Top Ten Trends identified for 2020, key themes from previous years, including “Discovery: The Adventurous Consumers,” “The Plant Kingdom,” “Alternatives To All,” “Green Appeal” and “Snacking: The Definitive Occasion” will also continue to feature strongly.

This webinar is highlighting the first 5 trends. For the full version reach out to us at contact@innovami.com.

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14 Nov 2019 | Bioiberica

Native type II, hydrolized, undenatured: There’s a variety of different collagen products available on the market, but how do they differ? More importantly, how do they help formulators respond to trends in the growing mobility market? Answering these questions and more, this webinar focused on demystifying... Read More

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08 Nov 2019 | Lonza

This webinar will discuss how food supplement makers can address the rising consumer demand for clean and clear label solutions in light of the changing regulatory environment regarding the use of titanium dioxide as an opacifier. It will also explore how Lonza’s new Vcaps® Plus WHITE OPAL® capsule is... Read More

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31 Oct 2019 | FrieslandCampina

It has been established that protein supplementation increases gains in muscle mass and strength during a prolonged resistance training program. But is protein supplementation during an endurance training program also beneficial?During this webinar FrieslandCampina discusses whether protein supplementation... Read More

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09 Oct 2019 | CP Kelco

Plant-based proteins have the market buzzing, with food and beverage innovations arriving frequently on store shelves. But formulating beverages with alternative protein sources—whether soy, almond, oat, pea or rice – can present challenges, especially in meeting consumers’ expectations for taste, texture... Read More

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03 Oct 2019 | AstaReal

The healthy aging market is booming and shows no sign of slowing down and it isn't just older consumers who are driving demand within this space. Increasing awareness regarding the importance of aging well and taking a preventative approach early on presents a huge opportunity for science backed ingredients... Read More

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13 Sep 2019 | Innova Market Insights

Gen Z’s are seeking physical improvement. Protein rich and adventurous products and flavors are key in connecting with these consumers. Nutrition that supports both physical and emotional well-being is thriving and generational lenses on health can help you find new opportunities.Innova Market Insights’... Read More

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12 Sep 2019 | Kerry Health and Nutrition Institute

Consumers are often unaware of the energy density of the foods they consume, making them vulnerable to excess calorie consumption.  As a result, initiatives to reduce the number of calories in foods and beverages are emerging globally, either voluntarily or government-led. Watch this webinar to learn how... Read More

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23 Apr 2019 | Kerry Health & Nutrition Institute

There can often be a disconnect between what consumers perceive as healthy in a food or beverage, what science shows is healthy, and what claims can be made. How can you deliver on-trend foods with a strong health halo, while ensuring consumers get the health benefit they expect from a product? Watch the... Read More

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04 Apr 2019 | Innova Market Insights

In less than two decades, protein supplementation and high protein diets have moved from having niche appeal (primarily the domain of bodybuilders), to being truly mainstream. Innova Market Insights Market Analyst, Myrthe de Beukelaar, takes you inside sports nutrition innovation and how mainstream consumer... Read More

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28 Mar 2019 | Lonza

The NutritionInsight webinar “Moving with the times: a new generation joint health solution for today’s consumer” offers insights into the changing consumer landscape, including the expectations of both aging and active consumers and rising demand for joint health solutions. Dominik Mattern of Lonza Capsugel... Read More

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05 Dec 2018 | Innova Market Insights

Innova Market Insights releases its Top Ten Trends for 2019, using its ongoing analyses of global developments in food and drink launch activity to highlight the trends most likely to impact the food and drinks industry over the coming year and beyond. In addition to the Top Ten Trends identified for 2019,... Read More

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14 Nov 2018 | Kerry Health and Nutrition Institute

Digestive discomfort and its links to wellbeing, the gut-brain access, mental health and social confidence mean that consumers across all psychographics and life-stages are seeking better digestive wellness. Yet the media and store shelves are flooded with many quick fixes, which may or may not be supported... Read More

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08 Nov 2018 | Innova Market Insights

Fifty percent of the US, Chinese and German consumers say they read the ingredients/nutritional label often or always (Innova Market Insights, Consumer Survey 2018). Mindful consumers are continuing to catalyze changes in the way that companies produce, package and label their products. Fruit and botanical... Read More

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19 Oct 2018 | Lonza

UC-II® undenatured type II collagen is a once-a-day joint health solution for the joint health market. Its small dose size and mode of action help make it the preferred choice among top food supplement manufacturers and retailers. Learn why UC-II® undenatured type II collagen is a success story and discover... Read More

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02 Oct 2018 | DMV

Industry developers are targeting on the go beverage solutions, with items that incorporate between 10 and 20 grams of protein proving especially popular, a poll has identified. Diderik Moerdijk, Marketing Performance Nutrition at FrieslandCampina DMV explores the high protein beverage market segment,... Read More

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03 Jul 2018 | Innova Market Insights

In this webinar, we will look at how some trends are influencing the mindful consumer who seeks a healthy body as well as a healthy mind. Body health concerns are driven by a cleaner and overall healthier lifestyle with 4 in 10 U.S. consumers increasing their consumption of “healthier foods” in 2017. In... Read More

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29 Jun 2018 | Kerry Health and Nutrition Institute

Nutrition science is making itself heard in the beverage category. Protein coffees, probiotic juices and turmeric teas are common sightings as the demand for convenient, functional foods increases with consumers. This leaves many of us asking the questions like: “What is the future of nutrition for... Read More

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