At the ongoing HNC trade show, co-located with Hi & Fi Asia-China, Probi tells us it has witnessed rapid growth in the Chinese probiotics market, reporting CAGR growth rates double that of global averages. Along with it, the company has seen more competition. Sarah Wang, marketing manager APAC, sheds light on the Chinese market and where Probi is looking to innovate next beyond its core categories of probiotics for digestive health, immunity, iron absorption, bone density and mental health.
Upcoming webinars

The science of HMOs – A novonesis webinar featuring new clinical findings and ESPGHAN highlights
Novonesis

From boosters to companions: GLP-1 in Food, Beverages and Supplements
Rousselot

Texture challenges in high protein bars: Understanding the benefits of casein
Lactalis Ingredients















