NPEW 2025: Seppic launches wellness products for ingestible beauty, sports, and healthy aging
17 Mar 2025 | Seppic
Amey Desai, sales and marketing manager of Nutrition and Dermopharma at Seppic, said holistic wellness is about connecting beauty and nutrition. At Natural Products Expo West (NPEW), Seppic unveiled new ingestible beauty products across sports, healthy aging, women’s health, and hydration. Desai detailed the science behind the wellness products, which are aligned with personalization trends, sustainability, and transparency.
This is Yolande van Gaal from Nutrition Insight.
I'm here at Natural Products Expo West with Ama Ama Desai, who is the sales and marketing manager for nutrition and dermopharma at SEPI.
Thank you for joining us today.
Thank you.
I'm curious, what is your focus here at Expo West this year?
We are seeing a huge demand for holistic wellness in the industry as a whole, so SEPIC is here to address this major need, and we are offering different ingredient solutions which are science-backed and clinically studied that range from ingestible beauty to women's health to sports to hydration and healthy aging.
Our goal is basically to provide cutting edge solutions to.
Our customers, the brand owners, to provide solutions to the end consumers so that they can have a healthy life.
And are there any new products or solutions from SEC that you're excited and want to know more about?
Yes, we're so excited about launching the powder grade of SEPI Bliss.
It's one of the unique ingredients in our portfolio which helps manage different skin aggressors.
Basically helps enable the consumer to have some sort of leverage on bringing resistance to skin sensitivity or having issues with skin inflammation, and it helps with a lot of these factors which are experienced by consumers on a daily basis due to change of environment or other factors.
And along with that we have of course.
New launches which are also aligned with ingestible beauty for having the much needed glow on the skin with Sepitone and then we also have pine rocks for athletes and individuals seeking some sort of sports, which is pinna rocks.
It's a Himalayan pine bark extract, and then we also have our latest launch Tami Sense Q, which is basically focused on women's.
But it's more so having a multi-pronged approach to help manage women's health at different life stages.
OK, interesting.
And I'm also curious if you can shed some light on what research has been done on the health benefits of some of your offerings and what the findings were of those.
Sure, so basically SEPIC invests heavily in research.
We are a research-driven company and we like to help.
Substantiate health benefits on our entire portfolio.
Like for example, Sepiblis has got 2 gold standard clinical trials along with 2 in vitro studies which basically prove that it helps in managing skin issues which are related to skin inflammation or barrier function, or for example, protection against UV and These studies not only benefit the consumer to make their decision on buying products, but also help the brands to communicate them with confidence.
Along with that, all of our ingredients that we offer, like for example epitone, it has got 2 clinical trials to help substantiate health benefits around skin glow.
Pine Rocks has one study on boosting physical performance and then the.
Sense, which has recently launched, has got 4 clinical trials which help answer hormonal imbalance, sexual health, cortisol levels, which are relevant for stress, and also vaginal dryness, which are some key markers for women's health benefits.
Very interesting.
What can you tell us about where you see the industry heading and what trends do you expect will increase?
I think.
The industry is moving towards a more holistic approach like for holistic wellness but also along with personalization.
The personalization is mainly driven by tech, of course.
It's bound to grow and as we age, of course there's a lot of solutions that are required for healthy aging, and then transparency and sustainability are core for all the companies offering solutions to the end consumers and And the delivery format is also very important because it has to be long lasting, it has to be convenient, it has to be efficient and also accessible for the consumers to use.
And from as a company, how do you anticipate a response to those trends and consumer demands that you are highlighting?
So like I said, is a research driven company.
15% of our workforce is fully dedicated.
To research purposes, we have an open model where we are able to bring in technology and new innovations from our partners or say collaborators worldwide.
We have a huge repository of biosourced ingredients that we have developed over several decades, and then we always have an approach of being more transparent and evidence-based so that you know our Customers, the brand owners are able to take advantage of our innovation.
We have 240 patent families that have been developed over the years which we can leverage to bring solutions to the market.
So that's fundamental for SEPIC.
Thank you so much.
Thank you.
