00:05Hello everybody, this is William Nichols at Nutrition Insight, and I am here at FE 2022 in Paris, France with Klaus Brockhausen, the sales director for business unit Food, and Dr.

00:15Paul Lohmann.

00:16How are you doing today, sir?

00:17Thank you.

00:18Can you tell me about the products and innovations you're featuring at the expo this year?

00:23Thank you.

00:24We have this year 3 topics.

00:26What we think is quite interesting for the food and food supplement industry.

00:31The first topic that we promote is our mineral alternatives as titanium dioxide replacement.

00:40These are mineral-based solutions which can be used in a wide range of applications starting from sugar coating to turbidity agents or also even to veggie products where you need widening effect what you usually receive by titanium dioxide.

01:01We have different options available and we are happy to introduce you to the customers.

01:07The second topic is our mineral salts as nutrients for vegetarian products, for plant-based meat products, for plant-based milk products.

01:19For example, we developed a concept with our calcium citrate for veggie cream cheese.

01:26Without any sandiness, without any side effect on the protein interaction, so quite an interesting ingredient.

01:33We also here have a wide range of minerals which we offer for these areas.

01:39And then we have a third area where we promoted some new ideas.

01:44It's more new application areas for our magnesium salts.

01:49We prepared some prototype products, for example, a magnesium fruit snack.

01:53It's 80% fruit just with a little bit of pectin and rice starch stabilized.

02:00It was prepared from a partner from us from Paradise Fruit, and here we integrated one of our magnesium citrates.

02:08We think it's another idea to add magnesium to the supplement range, maybe also as just a fortified food.

02:18So there are different options in both directions.

02:21Another innovative application format is liquid magnesium shots.

02:28This is a magnesium citrate malate what we offer.

02:31It's newly registered at the beginning of last year.

02:35And it's permitted for use in food supplements with our magnesium citrate malate.

02:40It's a new molecule form which enables a very good solubility, a very good stability in this in the liquid product, so it's an ideal ingredient for high value magnesium shots.

02:55Also can be used in all other applications where solubility is very important.

03:01And another magnesium topic.

03:03Is magnesium 2 tablets.

03:08Usually the problem is with magnesium citrate in a tablet.

03:14You have some effects like endothermic reactions.

03:18You do not have it with this quality of magnesium citrate.

03:21Here we have also a special magnesium.

03:25Which does not have a warming effect, which has a very neutral taste and where also no sandiness can be noted in the application.

03:34Could you tell me about some of the health benefits of these products as for the magnesium products especially.

03:40We focus this time a little bit on the aspect that with magnesium you also can have an interesting effect on the mood and all these concepts for mood at the moment for many consumers after the corona crisis with the actual other political crisis is still.

03:59An important topic that people feel relaxed, and magnesium has here a certain effects, so magnesium supplementation is very helpful.

04:09That's great.

04:10And what can we expect from Dr.

04:12Paul Lohmann from 2023 and beyond?

04:17Good.

04:17First of all, we can ensure that we can supply also in the next year.

04:22Because, OK, it's not so easy at the moment.

04:26We work at the moment on additional new purities levels for infant formula.

04:32We work on new grades which are especially designed for capsule application.

04:37Because we still see a lot of innovative new capsule products coming to the market, and the other area where we are also very active is all these fermentation biotech products where we also offer a range of high pure.

04:54Minerals, not only the main elements, but also the trace elements, so copper, iron, molybden, manganese.

05:00So we have a lot of products in the portfolio which we want to promote more actively also for this technology area.

05:10That's great.

05:11We look forward to seeing you again next year and seeing what Paul Leman does over the next coming years.

05:17Have a great day and thanks for talking to us.

05:19Thank you.