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Strategic segment up...

Strategic segment update to better serve savvy consumers

29 Aug 2019 | FrieslandCampina

At Vitafoods 2019 held in Geneva, Switzerland, FrieslandCampina discusses the rebranding of its ingredient segment. Times are changing, notes Ramon Mommersteeg, Project Manager Performance Nutrition at FrieslandCampina, who highlights the importance of a focalized approach.

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