Novel delivery formats draw in new customers
27 May 2020 | Rousselot
New delivery formats are shaking up the nutraceutical industry. Marit van der Heijden of Rousselot details the company’s latest innovations in gummies, which dramatically cut the drying time of these chewables. Meanwhile, Rousselot’s gelatin solution addresses cross-linking issues in soft gels. Van der Heijden also reveals how the company has been adapting to COVID-19 headwinds, nothing that she expects new online communication channels to continue post-pandemic.
