Expo West 2026: Prinova unveils on-the-go multivitamin gummy for functional nutrition
27 Mar 2026 | Prinova
Milton Folk, formulation scientist at Prinova, presented the company’s Orange Burst Gummy Multivitamin concept at Expo West 2026, as consumers increasingly look for functionality on the go. Folk said the gummy combines flavor, functionality, and clean label ingredients. He also shared how future trends, such as a rise of green beverages, cognitive health solutions, and pre- or post-workout products, shape the future of functional ingredients.
This is Yolande vo Heal from Nutrition Insights.
I'm here at Expo West 2026 with Milton Folk from Crinova.
Thank you for joining us today.
Thank you for having me.
And I know that we, we always love to hear about what Prinova is showcasing in terms of concepts, and I know that you're combining flavor, functionality, and clean label appeal with a new orange multivitamin gummy.
How do you see those attributes shaping the future of product development and functional food and supplements?
Yeah, so.
A lot of our customers and a lot of individuals are looking for functionality everywhere you can find it.
We're always on the go.
We're always looking for some way to be able to have health and wellness in our system in our daily life, and I feel like Pornova has a key function to be able to deliver those kind of systems whether it's in gummies, bars, beverages, you name it, we can definitely help assist with any type of application with functionality purpose.
OK, and I know there's an increasing.
Consumer demand for gummy, especially supplements, what strategies are you implementing at Prenova to ensure that products stand out and where it's becoming a very competitive market?
Definitely you are correct on that.
I think Prenova is very driven for their customer base, so having that relationship is definitely key for us to work with getting an understanding of the innovation process, the way that we want to be able to work as a partner with them, and so I think with those initial factors when we're.
Working on development products, it helps to have that initial step and then we work on more of the innovation step and then looking at procuring new items and also working with our customers to ensure that we are helping them as a partner.
OK, and you've already mentioned that working with partnerships, how do you work with brands to navigate complexities in terms of formulation processes depends a lot and what is your, how does.
Expertise enhance companies' ability to bring high performing products to the market effectively.
Perfect.
So I work in the product, line for pre-mix development.
So with our gummies we have a vitamin mineral premix.
So when customers come to me or my team we have expertise in this field for over 20 years on our team.
So with that dedicated knowledge we can answer any questions in terms of functionality, new trends.
Botanicals, solubility, you name it, so we are definitely the experts in that field.
OK, awesome and with a growing interest that we see everywhere like functional clean label products, how does Prino anticipate evolving consumer preferences in terms of future product developments?
So I think I see more of a lot of comfort food formulations that are coming in that want to have a little bit more functionality maybe in the.
Sauce of like a noodle or things of that nature, I also see maybe more future insights and more like retail, within more of the vitamin mineral pre-mix functionality.
So those are kind of some of the spaces that I see moving forward within the future.
Awesome.
Finally, I'm always curious looking at like the broader landscape in terms of functional ingredients and beverage, what trends or shifts do you foresee in the next few years?
Oh definitely, yeah, so a lot.
Green, beverage applications that are coming through, a lot of cognitive.
I still feel like cognitive is definitely going to be superseding into the future as we're getting older and we're trying to stay on top of things, and definitely the pre-workout post-workout is definitely gonna be something that we're gonna see continuing on but just with more innovative new items that are gonna be infused into those type of spaces.
Awesome, thank you so much thank you so much for having me.
