13 Feb 2020 --- Unilever will cease to directly target children in its food and beverage marketing and advertising across the globe by the end of this year. Leading the way is the multinational’s ice cream business Wall’s, which will carry a “Responsibly Made for Kids” promise. The pledge is based on the three pillars of being responsibly communicated, sold and developed. The move has been met with tentative applause from children’s nutrition experts, who note that these moves are encouraging for a society combating ballooning obesity rates.
