Webinar preview: Novonesis to unlock women’s health benefits with vitamin K2-7
Consumers are increasingly aware of vitamin K2-7’s essential role in supporting heart, bone, and overall health and wellness. At the same time, Novonesis highlights that ongoing research is uncovering its role in women’s health, specifically during menopause, and its importance as a key nutrient across all life stages.
Studies indicate that vitamin K2-7 is the most beneficial form of vitamin K, showing improved bioavailability. Novonesis offers a naturally sourced version of the vitamin, MenaquinGold, to meet the demands of health-conscious consumers.
Ahead of the company’s upcoming webinar, “Vitamin K2-7: From lifelong relevance to women-specific benefits,” Nutrition Insight sits down with Novonesis’ three expert speakers: Sara Aroso Moreira, commercial industry manager; Anne Karina Riise, commercial industry manager; and Anuska la Rosa Egeskov-Madsen, scientific advisor.
The webinar will explore why the vitamin is called “The Lifelong Nutrient,” uncovering clinical evidence and growing consumer interest.
“The session will also cover key market trends, scientific research, and practical applications — making it a must-attend for anyone interested in proactive health solutions,” says Moreira.
She notes that consumers are emphasizing preventive health more prevalently, with heart and bone health emerging as top priorities. “This trend is fueled by aging populations and the growing desire to stay healthy and active for longer. As a result, supplements that target cardiovascular and bone health are gaining momentum.”
“Vitamin K2-7 aligns perfectly with this demand — supporting arterial health and strong bones by guiding calcium to where it’s needed most. With its dual benefits, vitamin K2-7 stands out as a key ingredient for those seeking to maintain long-term health.”
Women’s health support
Egeskov-Madsen says vitamin K2-7 has several essential roles in the body during a person’s lifespan, with a specific role in women’s health. “In childhood, vitamin K2-7 supports the rapid development of bones and teeth. In early adulthood, it helps maintain bone density once peak development has been reached.”
Novonesis’ upcoming webinar will explore the various health benefits of vitamin K2-7 in longevity and women’s health.“As women enter midlife, hormonal and metabolic changes often trigger bone loss,” she details. “Vitamin K2-7 can mitigate the loss and help prolong the timespan with healthy bones.”
“Since the onset of bone loss happens early in women, longitudinal research investigating the effect of early vitamin K2-7 supplementation could shape the future understanding of its role to mitigate bone degeneration.”
The speakers will also highlight Novonesis’ role in advancing the scientific understanding of vitamin K2’s health benefits.
Riise says emerging research expands the understanding of vitamin K2-7 in women’s health. “With the growth of clinical evidence, vitamin K2-7 is increasingly recognized not just as a nutrient for bone and heart health, but as a versatile ingredient supporting women’s health across multiple life stages.”
Chickpea-fermented vitamin
The webinar will also dive into the latest science behind Novonesis’ MenaquinGold.
Vitamin K2-7 can mitigate the bone loss women often experience in midlife and help prolong the timespan with healthy bones.“MenaquinGold is a natural form of vitamin K2-7, offering high bioavailability and produced to the highest standards of purity and quality through our patented chickpea-based process,” details Moreira.
Moreira adds that the solution is designed to meet the growing expectations of health-conscious consumers by offering a clinically documented, natural, and allergen-free form of vitamin K2-7.
“Produced from fermented chickpeas, it avoids common concerns around GMOs and soy allergies, making it a safer and more inclusive choice for a wide range of dietary needs.”
She reiterates that MenaquinGold delivers targeted benefits as consumers increasingly seek supplements that support specific health goals, like bone strength and cardiovascular wellness.
“It works synergistically with vitamin D to regulate calcium metabolism, helping direct calcium to bones and away from arteries. This dual action supports bone mineralization and arterial flexibility, which are key concerns for aging populations and women in midlife.”