June Lin, VP of Global Innovation Marketing at ADM, spotlighted a growing demand for postbiotics as health-conscious consumers seek products that fit into everyday life. She observed that demand and clinical science converge in areas such as women’s health, sleep and stress, and healthy aging, where ADM’s microbiome-based solutions can meet market gaps. Lin tied this into a growing consumer awareness of the gut-brain axis and demand for science-backed products.
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