Taiyo Joins Forces with Benexia to Distribute Chia Seed Products

22 Mar 2017 --- Taiyo is set to join forces with Benexia, a producer of 100% natural, clean label, non-GMO, gluten-free chia seeds. The new partnership will see the duo exclusively distributes Benexia’s ingredients throughout North America.

Sandra Gillot, CEO of Benexia, a leading researcher, cultivator and processor of chia seed ingredients for the supplement, food and beverage industries, has announced the news.

According to Gillot, Taiyo will concentrate its considerable resources to promote and sell Benexia’s new chia oil produced via XIA PURE Ox Blocker, its proprietary process that ensures significantly improved stability, greatly extended shelf life and a superior quality seed oil for use in foods, beverages and dietary supplements.

"Taiyo has over 70 years of working with functional oils and addressing our customers needs for innovation, quality, stability and claims," Scott Smith, V.P. of Taiyo International told NutritionInsight. 

"We are pleased to add Benexia’s chia oil, the richest source of omega-3 found in nature, having over 60 percent omega-3 ALA, to our North American portfolio. Furthermore, the excellent oxidative stability at room temperature is of great interest to our customers."

"Benexia’s commitment to quality, proprietary manufacturing practices, sustainability and a dedication to clinical research fits well with Taiyo’s core values and our customers’ demands."

"Benexia offers their full line of chia based ingredients to the food and supplement industries on a global basis, and Taiyo and Benexia will continue to work together whenever and wherever it offers a benefit to our global customers."

“Because our chia oil featuring XIA PURE Ox Blocker is so unique, we needed a company that knows how to successfully launch and sustain interest for branded ingredients that possess truly original technology.”

Sandra Gillot added, "Taiyo meets Benexia's high standards for what we are looking for in a partner."

Chia Innovation

Chia seed oil provides a sustainable, vegetable (vegan) source of Omega-3 oil that consumers are seeking and is the richest source of omega-3 found in nature, with at least 60 percent of omega-3 alpha linolenic acid (ALA), a polyunsaturated fatty acid that consumers are seeking as part of a healthy diet.

However, often these healthy oils are rather sensitive to oxidation.

To address this issue, Benexia successfully developed XIA PURE Ox Blocker technology, enabling them to guarantee a longer shelf life of the product, a stable delivery of its nutraceutical properties, and a consistent fresh taste and smell.

This proprietary technology uses a process and formulation that maintains the natural tocopherols within the oil, bringing an excellent oxidative stability to the product, up to two years at ambient temperature, while preserving its high ORAC level of antioxidants (962 umol/TE/100g), present in the specially selected chia seeds.

“The technology allows Benexia to obtain a pure chia oil that guarantees the intact presence of the natural content of antioxidants contained in the seeds, maintains high fatty acid (ALA) stability, and offers a great taste with exceptional nutrition, all without risk of rancidity,” Gillot adds.

by Hannah Gardiner