RIMFROST Obtains Regulatory Approval in China

27 Apr 2017 --- RIMFROST is set to expand its high quality krill oil with superior color and viscosity into China. The company has been successful in obtaining regulatory approval from the National Health and Family Planning Commission (NHFMC) and meets the regulatory requirements of Chinese authorities.

For purposes of receiving the regulatory approval, RIMFROST Sublime krill oil has been shown to be substantially equivalent to approved krill oil in China based on evaluations from an experts’ review committee for novel food.

The National Health and Family Planning Commission in China has accepted RIMFROST’s krill oil application.

“We can offer a product with superior quality which we know is well received by discerning consumers”, explains John Cameron, CEO, RIMFROST NZ.

“We believe the timing to enter the Chinese market is perfect,” he continued.

“It has been announced that China and Norway shall resume negotiations regarding a free trade agreement between the countries.”

The news of RIMFROST’s expansion into China comes shortly after krill oil competitor, Aker Biomarine, voluntarily withdrew its complaint at the International Trade Commission (ITC), alleging that RIMFROST had violated several of its patents.

Dr. Inge Bruheim, Chief Scientific Officer, RIMFROST AS says this news is likely to have a positive impact on the expansion into China and other markets.

“With our competitor Aker Biomarine abruptly and unilaterally withdrawing its ITC patent complaint against us in the United States we can now focus on developing the US market and others, such as China,” she says.