Plantextrakt's Liquid Concentrate Drawing Vast Beverage Attention
Plantextrakt's innovative concept has emerged as the result of a new production technique, which is the company's own development. It guarantees that the ingredients are processed in a particularly gentle manner, ensuring maximum naturalness and genuine taste.
21/07/09 Plantextrakt's innovative liquid concentrate elexia – the genuine taste of nature is stirring up tremendous interest throughout the beverage industries, according to the company. "Our premium product promises absolute naturalness and genuine taste", Oliver Hehn, Plantextrakt's Product Manager, explains. "The resulting taste experience is very close to a freshly brewed tea."
The company with headquarters in the Nuremberg Metropolitan Region of Germany presented the liquid concentrate at a trade fair for the first time just nine months ago. "The visitors were immediately positively impressed by it," Oliver Hehn remembers. "Once again, Plantextrakt has evidently captured the exact spirit of the moment with the new development. This is because an ever-increasing number of consumers are looking for natural, unadulterated beverages that offer a genuine taste." Plantextrakt supplies elexia – the genuine taste of nature in a number of different variants. These include black and green tea as well as a whole variety of herbal tastes such as rooibos, chamomile, lemon balm or exotic flowers. "We can adapt the taste according to the individual requirements of our customers," Oliver Hehn adds. "And the concept also offers interesting labeling and claim possibilities."
Plantextrakt's innovative concept has emerged as the result of a new production technique, which is the company's own development. It guarantees that the ingredients are processed in a particularly gentle manner, ensuring maximum naturalness and genuine taste. "All product variants based on green tea, rooibos, lemon balm and other herbs retain their original character as a result of this," the Product Manager explains. "And it goes without saying that the beverage manufacturers can also rely on Plantextrakt's consistently high quality standards with respect to elexia – the genuine taste of nature as well."
