Ozzi targets stress-eating with plant-based drink for nighttime hunger

Newcomer wellness brand Ozzi has launched a natural drink formulated to support evening appetite control as its flagship product. Designed as a GLP-1 alternative, the beverage is a non-prescription option for adults seeking to manage stress-related snacking, particularly in the hours after work. 

The formula blends 500 mg of konjac root, 8 g of the sweetener allulose, African mango extract, Chromax, and BIOMEnd, in a light, functional beverage intended for consumption around 8 pm. The product is caffeine-free, making it suitable for nighttime use without disrupting sleep.

The idea for Ozzi originated from founder Brandon Kuipers’ personal experience with evening stress-eating.

“I wanted something that would help me pause before reaching for snacks at night, something I could rely on without going the pharmaceutical route,” says Kuipers.

After experimenting with natural ingredients and receiving feedback from early testers, the formula was finalized and moved into small-batch production.

“Ozzi is positioned as a wellness solution for busy professionals who experience cravings tied to long workdays and high stress levels,” highlights the brand. “By targeting appetite control in the evening, the drink supports habit-building without relying on stimulants or prescription medication.”

Nighttime ingredients

Each of Ozzi’s key ingredients is intended to support weight loss goals while aiding relaxation before bedtime.

Ozzi is formulated with konjac root, a natural fiber that expands in the stomach to promote a feeling of fullness.Konjac root is a natural fiber that expands in the stomach, promoting a feeling of fullness and helping to reduce late-night cravings and overall calorie intake.

Allulose is a sugar that provides sweetness without the calories, helping satisfy sugar cravings without impacting blood sugar.

Supplements containing African mango (Irvingia gabonensis) are popular weight loss products in the US market. A scientific review of the species revealed benefits in decreased weight and body fat.

Chromax (chromium picolinate) is a highly absorbable form of chromium produced by Nutrition21, which supports healthy blood sugar levels, can minimize evening sugar cravings, and help optimize fat metabolism.

BIOMEnd is a patented, tasteless, and highly soluble L-lysine butyrate produced by NutraShure Distribution and designed to support gut health and a balanced microbiome, which is increasingly recognized as crucial for overall metabolic function and healthy weight management.

Initial supply chain delays

The company highlights that customer testing played a central role in validating the product’s appeal. Ozzi also points out that it faced supply chain delays that briefly interrupted fulfillment during the initial pilot and offered consumers refunds.

The brand reports that the majority of its consumers chose to wait for restocks, “reinforcing confidence in both the formulation and the unmet need it addresses.”

Ozzi’s product is now available for purchase at its webshop, and ships nationwide across the US. All purchases include guidance for use as part of a broader evening routine and prioritize “clear labeling” and ingredient transparency.

Food, drink, and supplements designed for natural GLP-1 activation have been trending, as consumers seek non-pharmaceutical approaches to weight loss.

In related launches, Kourtney Kardashian-founded Lemme introduced its Lemme GLP-1 Daily, a plant-based supplement that claims to naturally boost GLP-1 hormone levels.

Further propelling this field, AI-powered ingredient discovery company Shiru recently launched the GLP-1 Innovation Alliance, inviting both Fortune 500 CPG companies and smaller brands to “collaborate as equals” on GLP-1 product research. Shiru is granting collaborators access to its proprietary Flourish AI platform and library of over 33 million proteins to explore natural approaches to GLP-1 pathway activation.