LUNA The Whole Nutrition Bar for Women

01/08/05 Women who would love to treat themselves to a sweet, decadent, chewy cookie -- but feel guilty for breaking their healthy eating habits -- now have an alternative that's indulgent and nutritious! LUNA, The Whole Nutrition Bar for Women, is introducing three new cookie flavors -- Peanut Butter Cookie, Cookies 'n Cream Delight and Iced Oatmeal Raisin -- giving women the delicious taste of cookies in an all-natural, healthy nutrition bar they can eat without the guilt!

The homemade taste of cookies comes alive in these three wholesome new LUNA flavors, featuring organic oats, real peanut butter, juicy raisins and real chocolate cookie pieces. But like every LUNA bar, the three new flavors deliver great taste in a nutritious way, using all-natural ingredients and no trans fats or artificial sweeteners, with just 170-180 calories per bar.

Iced Oatmeal Raisin conjures up thoughts of your grandmother's old-fashioned cookies, combining the sweet taste of oatmeal, plump organic whole raisins, a touch of cinnamon and a creamy, drizzled soy frosting on top. Peanut Butter Cookie recalls fond memories of a soft, fresh-baked cookie with the rich, smooth taste of peanut butter. Cookies 'n Cream Delight delivers chunks of real chocolate cookies paired with a chewy, creamy sensory experience.

Every LUNA bar contains healthy amounts of soy protein, calcium and folic acid, plus antioxidants like vitamins A, C and E. LUNA bars now have 33 percent more fiber -- giving them the same amount of fiber found in two slices of whole wheat bread! LUNA has also reduced its sugar by 25 percent and, as always, contains no sugar alcohols or other artificial sweeteners. What all this means is LUNA has the best combined fiber and sugar profile of any leading nutrition bar on the market.

The three new LUNA cookie selections are now available in grocery, natural, convenience, drug and sports specialty stores nationwide, with a suggested retail price of $1.29.