Kraft Foods showcasing health & wellness and convenience solutions at FMI
Featuring a range of new health and wellness products from Kraft brands such as Back to Nature, Balance and Boca.
02/05/05 Kraft Foods Inc. is showcasing more than 70 new food and beverage products that address important consumer needs, including health and wellness and convenience, at the Food Marketing Institute (FMI) Supermarket Convention and Educational Exposition, May 1-3, 2005, in Chicago.
The focal point of Kraft’s booth is the "Healthy Living" pavilion featuring a range of new health and wellness products from Kraft brands such as Back to Nature, Balance and Boca. Kraft also will debut its entire line of South Beach Diet food items, with more than 25 products such as frozen entrees, pizzas, cereals, cereal bars, wrap sandwich kits and meal replacement bars