21 Jul 2014 --- Years ago it was commonplace in many countries for children to endure a daily dose of cod liver oil, but the move into capsules meant that the strong health messages for this ‘medicine’ became lost. FoodIngredientsFirst talks to Bo Martinsen, MD, joint managing director of Omega3 Innovations, to find out how the company took on the challenge of transforming a nation’s negative associations with fish oil.
