India is celebrating the seventh edition of its annual nutrition awareness drive, Poshan Pakhwada (April 8–22), focusing on maternal and infant nutrition, childhood obesity, and increased AI-powered digital access for health monitoring. A cornerstone of the government’s broader Poshan Abhiyaan initiative, the campaign has a major focus on the critical first 1,000 days of a child’s life — from conception to a child’s second birthday — highlighted as the most crucial window for physical and mental development.
