Cranberry Institute Develops Standardized Whole Cranberry Powder

11 Aug 2016 --- The berry processing company Fruit d’Or have publicly praised the Cranberry Institute for developing a standardized whole cranberry powder, after the company was the first to address the need to standardize cranberry products

The development comes after the Cranberry Institute announced that due to cranberries having different compositions, there is a need for standardized tests with the right tools to establish the composition of raw cranberry prior to using in clinical studies.

“This action by the Cranberry Institute acknowledges that there are many important constituents to cranberry fruit that aren’t often captured in either cranberry extracts or juice powders,” commented Stephen Lukawski, director of Sales and Business Development for Fruit d’Or, a pioneer in the cranberry industry for more than 15 years.

The Cranberry Institute provides health research funding to academic and industry laboratories, and concerns of no standardization of biomarkers in natural cranberry products had become increasingly problematic.

Fruit d’Or, the first to address the need of standardization the industry, is praising this approach to testing cranberry composition, as it aligns with its Cranberry Quality Assurance Program (CQA), a five-star supplier quality testing program designed for cranberry suppliers to guarantee that cranberry being manufactured and sold has been tested to ensure identity, safety, purity and efficacy.

“This Cranberry Institute study rubber stamps all of the work that Fruit d’Or has been doing. It also dovetails with the work of the Cranberry Quality Assurance Program (CQA), a five-star supplier quality testing program designed for cranberry suppliers to guarantee that the cranberry being manufactured and sold has been tested to ensure identity, safety, purity and efficacy,” says Lukawski.

“Formulators and researchers must first understand what is in the cranberry powder before any research and science can be conducted.” Lukawski added, questioning, “What good are studies if they cannot be measured or replicated?”

“Fruit d’Or Nutraceuticals is committed to being the industry leader in terms of doing the right thing for both the consumer and the cranberry industry,” explained Lukawski,“With the complementary work by the Cranberry Institute, we welcome new research opportunities knowing that we have the right tools in place to provide DNA authentication, measure PACs, fight against adulteration, and establish the efficacy and standardization which are lacking in today’s cranberry industry.”