China Yingxia Announces Successful Harvesting of Rice Aimed at Diabetes Market
Because it is a proprietary breed of rice specially targeted at diabetes patients, the selling price and margins from the rice is significantly higher than ordinary rice.
16/10/07 China Yingxia International, Inc., a leading provider in the nutraceutical industry engaged in the development, manufacture and distribution of organic nutritional food products, supplements, and personal care products in China, announced that it had achieved a successful harvesting of its W3660 breed of rice aimed at the diabetes market.
Ms. Jiao Yingxia, Chairman and CEO of Yingxia, personally visited the farms where the rice was harvested on October 9 and commented, "It is a terrific technical and logistical accomplishment to have successfully grown, on a large-scale, this breed of rice. In line with our earlier discussions to investors, we are now in position to bring this to market next month in November.
"We are particularly excited about this product. Because it is a proprietary breed of rice specially targeted at diabetes patients, the selling price and margins from the rice is significantly higher than ordinary rice. This further validates our strategy of using proprietary breeds of agricultural products to produce higher margins for our investors."
