Carotech’s Tocomin SupraBio Selected As Nutracon’s NutrAward 2012 Finalist

The NutrAward program was created 10 years ago, to reward and recognize companies that are investing in rigorous and measurable scientific studies to prove the efficacy of their proprietary ingredients, products and technologies.

Feb 8 2012 --- Carotech Inc., the largest and only GMP-certified tocotrienol producer, is pleased to announce that its patented and bioenhanced Tocomin SupraBio natural full spectrum palm tocotrienol complex has been selected as a finalist in the “Best New Ingredient” category of the Nutracon’s 2012 NutrAwards.

The NutrAward program was created 10 years ago, to reward and recognize companies that are investing in rigorous and measurable scientific studies to prove the efficacy of their proprietary ingredients, products and technologies.

The Best New Ingredient Award category requires the ingredient to have sound science and research; with evidence showing efficacy and safety; as well as novel and innovative features that increase the ingredient’s market potential and market credibility.

Tocomin SupraBio is selected as a Best New Ingredient finalist by an independent review and selection committee. A second online voting and selection by industry peers will decide the winner of the category which will be announced at the NutrAward reception during NutraCon – a premier conference for ingredient and technology innovation within the health and nutrition industry – which is held from March 7-8, at Anaheim, CA, USA.

Tocomin SupraBio is the most bioavailable tocotrienol complex in the market that ensures an increased and consistent absorption of each individual tocotrienols (all the four tocotrienol isomers) up to 300% via oral supplementation. It has also been self-affirmed GRAS with no objection from FDA.

“We are delighted that Tocomin SupraBio is chosen as a finalist in the Best New Ingredient category. Based on the selection criteria, we are on the right path in meeting the expectations of our customers and the health and nutrition industry in general,” says Mr. WH Leong, Vice President of Carotech.

“Tocomin SupraBio has been used in many recent positive human clinical trials especially in neuroprotection and liver health (non-alcoholic fatty liver disease). We know that tocotrienol has unique health benefits not shown by the regular tocopherol vitamin E. And being a fat soluble vitamin, tocotrienols are poorly absorbed. Hence, we emphasize to our customers the need to use the proven Tocomin SupraBio to ensure increased absorption and efficacy and at the same time reducing the product cost,” added Mr. Leong.