Bionov to Launch New Ingredient for Beauty Instant Drinks

11 Apr 2013 --- Vitafoods Europe 2013 will see the launch of Bionov’s new nutricosmetic innovation available for instant drink application. CELLULIGHT S, a 100% natural active ingredient with clinical demonstrated efficacy against cellulite, has a specific coating newly develop to assure total dispersion in cold beverages.

Bionov proposes a real innovation on the beauty market with CELLULIGHT S, the only ingredient with clinical evidences on cellulite, now available for instant drink applications. The coating newly developed is totally dispersible in cold temperature. Stable in water and acid conditions, this grade S coating is also tasteless and colorless.

CELLULIGHT S is a natural melon juice concentrate rich in superoxide dismutase (SOD), with both mechanistic and clinical studies on anti-cellulite action. It has been recognized as the Beauty Innovation of the year 2012 by the NuW Excellence Awards jury, at the Health Ingredient Europe Show (Frankfort).

CELLULIGHT S is easy to use in many formulations. A flavored testing application has already been developed in stick in collaboration with PYC Laboratory, bringing technical solutions. This product will be presented at Vitafoods Europe 2013, both on Bionov stand (n°20051) and PYC Laboratory stand (n°1205).

CELLULIGHT S is issued of a green and natural development: solvent free, gluten and allergen free, BSE and GMO free, pesticide free and heavy metals free.

Let’s come to see us and test CELLULIGHT S innovative co-branding development.

A double-blind, randomized placebo controlled clinical study on 41 healthy women with cellulite on thighs and/or stomach has demonstrated that Cellulight administrated orally (40mg/day) reduces cellulite up to 9.5% (compared to placebo) after only 28 days of supplementation (* p<0,05). This decrease reaches 11.3% after 56 days of supplementation (* p<0,05). Results have shown that the more cellulite is pronounced, the more Cellulight is efficient with a maximum measured benefit achieving 100% of supplemented women.
Two in vitro mechanistic studies on human explants of adipose tissue have shown a significant increase of lipolysis by 94% in treated adipocytes of women with cellulite, as well as a significant reduction of adipocytes size, in Cellulight group compared to control.

Bionov is the unique industrial producer of natural and protected SuperOxide Dismutase (SOD), a powerful primary antioxidant, from melon (Cucumis melo L.). Bionov proposes patented products dedicated to the beauty market. Science backed by published in vitro, in vivo and proprietary clinical studies, Extramel improves mental and physical everyday performances, Cellulight reduces cellulite and Primo-antioxidant has powerful antioxidant benefits.