25 May 2021 --- Beiersdorf is investing an undisclosed sum in a new personalized skin care start-up via its Oscar&Paul Beiersdorf Venture Capital Unit, together with Belgian co-investor 9.5 Ventures. “Personalization shaped up to be a significant trend in many industries. For Beiersdorf, it is essential to provide our consumers with an innovative offer in the field of skin care that has true added value to their skin care routine,” a Beiersdorf spokesperson tells NutritionInsight.
