Nutraceuticals for Female Athletes: Easy incorporation Into Functional Foods & Beverages
16 Mar 2023 | Gencor
According to data from the Council on Responsible Nutrition, 77% of consumers of dietary supplements are women!
Astonishingly, the number of sports nutrition lines and products designed for and marketed specifically to female consumers is relatively small compared to the greater sports nutrition market. However, only 2.5% of sports nutrition products explicitly target women.
Although sex-specific sports nutrition research falls far short of what is necessary, foundational female physiology combined with available dietary supplement evidence allows for a discussion of potential ingredients that may support active women and their goals. Active women require more female-focused research and unique formulations; they want performance enhancement, muscle strengthening, and workout recovery. Gencor’s branded ingredients HydroCurc, Levagen+, and LibiFem address these three areas and demonstrate efficacy in women.
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