Golden opportunities: SternLife taps into turmeric trend with drinks and capsules

19 Oct 2017 --- SternLife has launched two curcuma latte options, aimed at fitness-minded and health-conscious aficionados, as well as curcuma capsules that help with weight management.

Due to the positive effects of turmeric, curcuma lattes are a hot trend currently conquering coffee shops. The Asian power tuber, also known as Indian saffron, has been used for more than a thousand years in Far Eastern medicine. In Europe, the healing plant was primarily known as a spice or as the main ingredient in curry powder. Various studies have since confirmed the health-promoting action of its main constituent, curcumin, which has anti-oxidative and anti-inflammatory properties. It boosts the metabolism and can help with weight loss. According to more recent studies, curcumin may also protect against cancer and Alzheimer's disease.

Curcuma Latte for different target groups
Sternlife’s Curcuma Latte with protein is a special drink for athletes and fitness enthusiasts. With its high protein content of 71 percent, it enhances the effects of training. Whey protein concentrate and isolate are the protein sources. The drink, with its delicate vanilla flavor, can be prepared with water, milk or plant-based milk alternatives. The practical portion size of 20g powder is simply stirred into 200ml warm or cold liquid.

The instant powder is vegan-friendly and enriched with the dietary fiber, inulin. As the powder does not contain any sugar or sweetening agent, it can be sweetened with agave syrup or something similar to cater for individual preferences. The powder is also very well suited for enhancing plant-based yogurt and curd alternatives. Just like the protein shake, the vegan lifestyle drink contains cinnamon, ginger and pepper, in addition to curcuma, to boost the metabolism.

Curcuma capsules crank up the metabolism
Thanks to the SternLife curcuma capsules, suppliers of health foods and food supplements can now offer their customers a new on-trend weight management product. Besides curcuma, the capsules contain pepper extract to improve curcumin uptake along with ginger, cinnamon, cayenne pepper and zinc. The use of zinc may be indicated as part of a health claim. Furthermore, the capsules may be taken prior to sports activities to give the metabolism an extra boost.

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