Frutzzo Introduces Yumberry Juice

06/09/07 Frutzzo, a pioneer in producing high-antioxidant super juices since 1999 (pomegranate juices since 2002 and the first organic pomegranate juice since 2003), has introduced to the U.S. the first juice from the Yumberry, a subtropical fruit harvested for over 2,000 years. Yumberry is unusually rich in Oligomeric Proanthocyanidins (OPCs).

Natural healing defense in a bottle, Frutzzo's Yumberry juice and juice blends are uniquely high in vitamins, minerals, food fibers and nutrients crucial for the human body. As well, if antioxidants had a "super hero," it would be OPCs, the major constituent of Yumberry's health benefits.

Twenty times more powerful than Vitamin C and 50 times more potent than Vitamin E, OPCs protect the body against internal and environmental stresses and are said to defend against cardiovascular and other degenerative diseases and premature aging. Yumberry's OPCs have also been shown to boost the immune system, lower blood pressure, help lower LDL cholesterol levels and increase strength and elasticity of blood vessels while slowing down the collapse of collagen, keeping skin firm, smooth and wrinkle free.

"From the early days of our first juice bar to creating 16 bottled juice varieties available nationwide, our passion and main objective has always been to create the most essential beverage blends featuring unique, healthy and high-antioxidant ingredients available anywhere in the world," said Terry Xanthos, President and Co-Founder of Frutzzo. "We constantly scour the globe to find the most nutrient-packed ingredients available that are at once unusual and delicious - Yumberry raises the bar like no other. Our introduction of the Yumberry allows us to continue our mission of encouraging people to fight free radicals with a powerful new super juice that is unlike anything on the market today."

With a brief harvest season between May and June, the Yumberry is a rare delicacy. The fruit is carefully selected and immediately pressed, de- pectinized, filtered, pasteurized and purified before shipping to North America to ensure integrity, quality and nutrients remain uncompromised. The end result is a ruby red, 100% juice with no preservatives, added sugars or added colors that lives up to its name; Yumberry offers a new delicious taste experience featuring the perfect pairing of sweet and tart that is enjoyed by adults and kids all looking to quench their thirst or drink their way to wellness.

Frutzzo's family of natural and organic juices include the new Yumberry- based juices: 100% Yumberry, Yumberry Pomegranate, Yumberry Blueberry, Yumberry Cherry and their original Pomegranate-based juices: 100% Pomegranate, Pomegranate Acai, Pomegranate Blueberry, Pomegranate Cherry, Pomegranate Raspberry and Pomegranate Passion Fruit. Frutzzo juices come in 12oz award winning bottles and are only found in the refrigerated section.