Dale Farm Ltd Launches New Milk Containing MEG-3 Ingredient in Ireland

18/02/08 Ocean Nutrition Canada (ONC), supplier of MEG-3 brand Omega-3 EPA/DHA food and dietary supplement ingredients, has announced that Dale Farm Ltd. launched a new low fat milk product containing the MEG-3 EPA/DHA ingredient. This new milk product, Dale Farm Mega Milk, arrived in major grocery locations throughout Northern Ireland on January 15th, 2008. This is the first food or beverage product containing the MEG-3 ingredient, from fish, to be launched in Ireland.

Dale Farm Mega Milk is high in calcium and low in saturated fat. It contains Vitamins A, B2, B12, D, and E. Each 250 ml glass of Mega Milk also contains 37.5 mg of MEG-3 brand Omega-3 EPA/DHA.

Health professionals and major health organizations around the world endorse Omega-3 EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid) as being essential for overall good health. Specifically, EPA and DHA have been scientifically linked to supporting cardiovascular health and maintaining healthy brain function and visual acuity.

Brian Beattie, Head of Marketing at Dale Farms Ltd., said, “Dale Farm Mega Milk was created to help people contribute to their daily nutrient requirements. Omega-3 EPA and DHA have been proven, by many studies, to provide several health benefits such as promoting brain function and heart health. As a result, we did not feel we could make a milk product without providing these essential nutrients.”

Ian Lucas, Executive Vice President of Marketing at ONC, said, “We are very excited to be working with Dale Farm to launch the first product containing the MEG-3 ingredient in Ireland. Milk is such an important part of the diet and we believe it is a perfect fit with
the MEG-3 Omega-3 ingredient. As Dale Farm says, you “get more out of milk, with Mega Milk!”