Moshe Vrijmoet, brand manager at VS Food, introduces the company’s new product line Uptimism, consisting of vegan vitamin gummies. The company identified available and commonly used vegan gummies already on the market to create a range of six products, targeting multivitamin intake, sleep, focus, immunity, energy and beauty. By researching botanicals, VS Food can offer a “combination of vitamins and botanicals in almost every gummy.”
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