Weekly Roundup: Marker Therapeutics receives a US$13.1M award for product development, Contentsquare partners with Huel

20 Aug 2021 --- This week in nutrition news, Marker Therapeutics received a product development research award totaling approximately US$13.1 million from the Cancer Prevention and Research Institute of Texas (CPRIT) to support its clinical trial. Contentsquare and Huel partnered up to enable Huel to gain customer insights and a deep understanding of user journeys by switching from traditional analytics tools to Contentsquare. Also, Ascent Protein launched a line of organic plant-based protein powders to support muscle health and athletic performance.

In brief: Business news
Contentsquare, an analytics platform, partnered with nutritional food company Huel to help drive the brand’s growth through digital experience innovation. Huel’s digital team focuses on improving customer experiences across the company’s different products, markets and channels. The switch from traditional analytics tools to Contentsquare enabled Huel to unlock customer insights and a sophisticated understanding of user journeys critical to increasing its customer engagement.

Marker Therapeutics, a clinical-stage immuno-oncology company, has received notice of a product development research award totaling approximately US$13.1 million from the US-based Cancer Prevention and Research Institute of Texas (CPRIT) to support the company’s phase two clinical trial of its lead MultiTAA-specific T cell product MT-401. Marker Therapeutics specializes in developing next-generation T cell-based immunotherapies for the treatment of hematological malignancies and solid tumor indications. The primary objectives of the adjuvant arm of the trial are to evaluate relapse-free survival after MT-401 treatment in patients with acute myeloid leukemia when compared with a randomized control group.MegaFood’s multivitamin line caters to prenatal women, men and children’s nutritional needs. 

In brief: Launches
MegaFood, a food supplement brand, expanded its multivitamin line with the launch of Women’s, Kids, Men’s and Prenatal Multi Gummies. The Multi Gummies contain essential nutrients to support optimal health and wellness for women, men and children aged four-years-old and above. The Multi Gummies are free of high fructose corn syrup and gelatin. The Women’s Multi Gummies have B vitamins, vitamin D3 and chromium. Vitamins C, D3, B12, zinc and choline are present in The Kids Multi Gummies. The Men’s Multi Gummies have selenium, zinc and lycopene. Meanwhile, the Prenatal Multi Gummies provide 18 essential nutrients, including folic acid and choline, to support healthy brain development of a fetus.

Ascent Protein, a US-based sports nutrition company, unveiled a line of organic plant-based protein powders called Ascent Plant Protein, which are created to support muscle health and athletic performance. The protein powders are available in Chocolate and Vanilla Bean flavors. Ascent’s Plant Protein is suitable for vegans and made from a blend of three plant protein sources such as pea, sunflower and pumpkin. Ascent Plant Protein is formulated to provide 4 g of BCAAs, including 2 g of leucine, which is the critical amino acid to stimulate muscle protein synthesis. In addition to offering 25 g of organic plant-based protein with zero artificial ingredients, Ascent Plant Protein is certified organic and gluten-free. They are also certified by Informed Sport.

A protein snack nutrition brand, think! Products expanded its keto protein bar offering in response to the demand for this product. The new offerings come in Chocolate Mousse Pie and Chocolate Peanut Butter Cookie Dough flavor. think! Keto Protein Bars offer 10 g of protein, 1 g of sugar, are gluten-free, keto certified and contain 180 calories or less.

InMode, a provider of medical technologies, launched EmpowerRF’s Women’s Wellness platform. EmpowerRF is a multi-functional platform that delivers women’s wellness therapies. The platform leverages multiple complementary technologies. Unlike single energy alternatives, the combination of various modalities allows for customized, layered procedures to address a broad range of conditions, including blood circulation, pain relief, pelvic floor weakness, along with stress, urge and mixed urinary incontinence (SUI).Ascent Protein’s plant-based protein powders support muscle health and athletic performance. 

Urinary health brand, Cystex debuted its first probiotic formula, Cystex Ultra Protection. Cystex helps women manage the discomfort of urinary tract infections (UTIs). Cystex Ultra Protection is a probiotic formula clinically shown to help manage recurrent UTIs and maintain urinary tract health in over 90 percent of women. Research has shown that recurrent UTIs affect over 30 percent of women. Recurrent UTI sufferers are usually given long-term antibiotic prescriptions or topical hormone therapy. Cystex Ultra Protection combines several vital ingredients that will help manage the rate of occurrence for future infections. These ingredients include probiotics, cranberry, PACs of cranberry extract, vitamin A and Bio-Shield Technology.

In brief: Announcements and certifications
New Haven Naturals, a CBD brand, announced a USDA-certified CBD oil tincture with 900 mg per bottle and 30 mg CBD per serving. Each drop offers a lime taste and fast-absorbing certified organic CBD oil. The new tincture uses full-spectrum, phytocannabinoid-rich CBD extract with naturally occurring terpenes and features all cannabis compounds necessary for the entourage effect. The entourage effect is when more than one cannabis ingredient is consumed. The oil tincture combines four pure and USDA-certified organic ingredients and is certified organic by QAI. CBD tincture is amongst the most popular CBD product types on the market because of its fast absorption rates.

By Nicole Kerr

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