Plantextrakt to Present "Extracts for Success" at Ingredients Middle East/Gulfood 2009
Plantextrakt will be presenting the company's latest "Extracts for Success" product concept, which is based on a newly developed, particularly gentle production method, which allows the product variants based on black tea, green tea, rooibos, balm mint and other herbs to retain their original character.
05/02/09 The family firm Plantextrakt will be presenting its latest "Extracts for Success" concept to the beverage and dairy industries and to confectionary and baby food manufacturers at the Ingredients Middle East/Gulfood 2009 (23rd to 26th February).
"Naturalness is very much the trend among consumers all over the world at the moment," Dierk Neser, Plantextrakt's Area Sales Manager Middle East/Africa reports. "Products with a genuine taste experiences are in particular demand." Plantextrakt will be presenting an innovative concept exactly designed to meet this demand at the Ingredients Middle East/Gulfood between 23rd and 26th February 2009. Manufacturers of beverages and dairy products, as well as suppliers of confectionary and baby food are invited to form their own opinion of the product ideas offered by the international company from Germany.
Plantextrakt began producing and selling high-quality Tea and Herbal Extracts as early as 1980. The manufacturer's portfolio now includes in excess of 2000 extract formulae from more than 120 plants. Plantextrakt will be presenting the company's latest "Extracts for Success" product concept, which is based on a newly developed, particularly gentle production method, which allows the product variants based on black tea, green tea, rooibos, balm mint and other herbs to retain their original character. The result: an intensive, natural taste experience in the end product.
Plantextrakt regards the procurement of high-quality raw materials at acceptable prices as being one of the greatest challenges facing the industry. This is another topic which the company will be informing visitors about at the fair in Dubai. The extract manufacturer can count on first-class raw materials thanks to its long-standing alliances with suppliers and partners. "Product safety for the consumer is one of our most important principles in the production of Tea and Herbal Extracts. Our internal purchasing and procurement strategies enable us to reliably meet the demand for high-quality raw materials," Dierk Neser explains. "And we have the quality of our natural products verified continuously by 'PhytoLab', the accredited laboratory."