New Extra Easy Eating Plan Makes Losing Weight Easier

There's so much conflicting advice these days about how to lose weight, and our new plan cuts right through it all to give an even easier, more flexible start to every slimmer's journey.

08/01/09 Every January millions of people in the UK make a New Year's resolution to lose weight. Seventy five per cent of adults make weight loss their number one aim, but most have given up by the end of the month.

The good news for those seeking to eat more healthily without hunger and deprivation is that it is easy to eat to satisfy your appetite and enjoy an everyday treat too. Now Slimming World has come up with a new Extra Easy eating plan that makes healthy eating a breeze and makes losing weight easier than ever: http://www.slimmingworld.com/extraeasy

Great start ensures successful weight loss

Researchers at Slimming World, the UK's leading weight loss organisation, have identified that if slimmers are successful in losing weight in their first six weeks, they're far more likely to carry on and lose weight in the long term. The motivation of a great start in those crucial first six weeks is strongly linked to would-be slimmers reaching their ultimate target weight and the longer they keep going to their Slimming World group the more likely they are to stay at their dream weight long term. And membership is free once members reach their personal target weight.

Flexibility, affordability, variety

Slimming World Nutritionist Dr Jacquie Lavin PhD says, "There's so much conflicting advice these days about how to lose weight, and our new plan cuts right through it all to give an even easier, more flexible start to every slimmer's journey. It's easy to follow with loads more choices, no measuring and no counting. And because it's based on basic everyday filling foods it fits easily with the family whatever their lifestyle. In trials members had great results on the scales - as well as saving money on their weekly shopping bills!"

The new Extra Easy eating plan allows more choice and variety than ever with the freedom to eat unlimited amounts of fruit and vegetables and basic everyday foods containing protein and complex carbohydrates without ever having to measure or count. It's designed to give slimmers the best possible start to their weight loss campaign in those early weeks.

Slimmers can enjoy classic dishes like spaghetti bolognaise, curry and rice and even fish and chips! To see how, look at http://www.slimmingworld.com/healthy_eating/recipe_fish_and_chips.asp

"It's all about eating to satisfy your appetite and how you prepare and cook your meals," says Dr Jacquie. "Low fat Slimming World chips are a classic favourite among our members who can enjoy them without a glimmer of guilt with fish and mushy peas or with a steak, egg and salad on the new eating plan."

During trials members who tried the new plan were enthusiastic about its flexibility and adaptability. They report that because it is so easy to follow, with no weighing or measuring, plenty of choice and enough freedom to still enjoy a glass of wine or chocolate it is easier than ever to stick to.

What is the new Slimming World Extra Easy Plan?

What it is not, is a diet. The Extra Easy eating plan aims to help change eating habits with a sustainable plan that fits with the whole family and with normal day-to-day lifestyles. It's an eating plan based around four main principles:

- Choice and satisfaction: choosing foods and eating to satisfy your appetite,
- Sustainability: choosing normal everyday foods that fit with the whole family and can be cooked and prepared easily
- Affordability: choosing foods that fit with every budget and taste
- Healthy eating: based on a healthy balanced diet that includes all essential food groups and encourages slimmers to fill up on at least five fruit and vegetables a day.

Slimmers who follow the eating plan and attend a Slimming World group also benefit from the additional support of:

- Image Therapy: through the support of a group, a Consultant or online, members learn to identify their own personal, emotional and mental blocks that prevent successful weight management. Ongoing support and encouragement boosts their confidence and self-esteem.

- Becoming more active: building activity into their everyday life by taking small steps to make activity an intrinsic part of the day.