23 Jun 2021 --- With the rise of consumers turning toward food and beverages that can improve their holistic health and well-being, the functional foods category is taking off. Within this category, probiotics represent an “unexploited segment” with more consumers focusing on improving their microbiome, says Margherita Patrucco, technical marketing manager of Probiotical. Moreover, consumers are addressing a range of health benefits with probiotics, from immune health to metabolic health.
