Earth's Best Sesame Street products hit shelves

04/04/05 Earth's Best, the #1 organic baby food in natural food stores and the fastest growing organic grocery brand from The Hain Celestial Group, is to be a part of Sesame Workshop's Healthy Habits for Life initiative, a focus of Sesame Street's 36th Season, debuting April 4th 2005.

Airing daily on PBS stations nationwide, Sesame Street teaches young children Healthy Habits for Life by promoting the importance of good nutrition and exercise in its newly produced shows. Reinforcing these messages, the Earth's Best line of Sesame Street products provides new nutrient-rich breakfasts and snacks for children, laying the foundation for a lifetime of healthy habits.

All Earth's Best Sesame Street products carry the Healthy Habits for Life logo on the package as well as tips for parents and children on how to incorporate healthy practices into everyday life from the child development experts at Sesame Workshop. As a nonprofit, Sesame Workshop puts the proceeds it receives from sales of Sesame Street products right back into its educational projects for children around the world.

The Earth's Best Sesame Street line is specially formulated for growing children, is fortified with over 8 essential vitamins and minerals including calcium, iron and zinc and is low in fat and sugar and contains no hydrogenated oil.

Just like all Earth's Best products, Earth's Best Sesame Street products are made with organic ingredients (grown in soil without harmful pesticides), have no artificial flavors, colors or preservatives and are made without genetically engineered ingredients. All Earth's Best Sesame Street products are also kosher certified.