05 Jun 2018 --- Clean label has moved from being a trend to almost the norm and has proven itself as a key influencer in purchasing patterns. Considering the length and costs of gaining authorization for health claims, food and beverage companies look to other ways of bringing their products to consumers’ attention and for many, going clean label is the way forward. This is according to Nathalie Henin, Scientific and Regulatory Advisor for Keller and Heckman LLP, who spoke at the 13th International Workshop on Nutrition & Health Claims Europe in Brussels, Belgium.