Cambridge Commodities to be Exclusive Supplier of Genosa’s Hytolive Product

23 Aug 2016 --- Nutritional ingredient supplier Cambridge Commodities has announced that it is the exclusive UK supplier of Genosa’s Hytolive, a pure hydroxytyrosol extract ingredient.

The Hytolive product from Genosa, is a pure hydroxytyrosol extract from the olive fruit olea europaea L. and it is produced using a 100% natural, patented processing method.

Hydroxytyrosol, is a natural antioxidant that is thought to be the efficient for scavenging free radicals and protecting cells from damage. It’s also believed that hydroxytyrosol acts as a natural anti-inflammatory, and combined with its potent antioxidant effects, the manufacturers claim that Hytolive is beneficial for cardiovascular health, brain health, joint health, sports recovery and beauty products.

The products available from Cambridge Commodities take the form of a Hytolive powder for tablets, pills and capsules, a Hytolive syrup for beverages and food, and a Hytolive soft powder for soft gel capsules.

Cambridge Commodities say that the Hytolive formulations they’ve developed are based on ingredients that fit with the consumer demand for clean-label and naturally processed products.

Charlene Moodliar, senior account manager at Cambridge Commodities said, “We are very pleased to announce that Cambridge Commodities is the exclusive distributor of Hytolive in the UK.”

Moodliar continued, explaining, “Knowledge about natural, food based extracts is growing among consumers and Hytolive offers a natural, clean label solution to this demand. In addition to the olive polyphenols EFSA health claim, Hytolive has been subject to lots of research into its uses in sports nutrition, cardiovascular health and brain health as a potent antioxidant and anti-inflammatory.”

The now UK supplier of the product, Cambridge Commodities, has developed a number of product concepts utilizing Hytolive, spanning across various health and nutrition markets. These include an antioxidant and anti-inflammatory capsule for sports nutrition, a beauty and wellness capsule for skin and hair health and an immunity health & wellbeing capsule.