BI Nutraceuticals Launches Boabab Fruit Powder

It contains high levels of vitamin C, calcium, potassium, magnesium and zinc to help support the immune system, promote healthy bones and teeth and maintain cardiovascular health including normal blood pressure levels.

5/3/2011 --- BI Nutraceuticals has announced the availability of baobab fruit powder to its customer base.

Indigenous to Africa, baobab fruit has been used for centuries to create a nutritious, tangy health drink.  It contains high levels of vitamin C, calcium, potassium, magnesium and zinc to help support the immune system, promote healthy bones and teeth and maintain cardiovascular health including normal blood pressure levels.

Baobab fruit powder boasts the following benefits:
-    Strong antioxidant profile including: vitamin C, bioflavonoids, 
alpha linolenic acid and provitamin A
-    Source of soluble fibers with prebiotic-like activity to promote the 
growth of healthy bacteria in the gut
-    Supports relief of diarrhea, dysentery and constipation
-    Great natural source of micronutrients
-    GRAS approval in the United States and EU novel food ingredient status
-    Natural excipient with good lubricating, binding-agent and diluting 
characteristics
-    Supports the creation of a gel and acts as a thickening agent or 
stabilizer, due to its soluble fiber content
-    Acts as a natural preservative due to high potassium and phosphorus 
content

"Baobab fruit powder offers an easy way to not only boost the fiber profile of products, but also improve the overall antioxidant and micronutrient content," noted Walter Postelwait, Vice President of Marketing & Sales, BI Nutraceuticals. "This emerging superfruit is gaining popularity here in the United States, and any new product that incorporates baobab fruit will be among the first to market, creating a unique competitive advantage."

Baobab fruit powder can be used in a variety of applications including: bodybuilding/fitness supplements; vitamin/mineral formulas; smoothies, fruit juices and powdered drinks; breakfast cereals and cereal bars; and ice creams, yogurts and dairy products.  Additionally the powder is sterilized using BI's Protexx HP method, which uses super-heated, dry steam to ensure the material is free of any potential pathogens, while preserving all of the healthful properties of the fruit powder.