07 Dec 2021 --- Bayer is investing €100 million (US$133 million) to accelerate its environmental sustainability measures and cross-industry collective action partnerships. The company’s goals include reaching climate neutrality by 2030 and net-zero by 2050. The pharmaceutical giant is also committed to making its consumer health packaging completely recyclable or reusable by 2030 and will prioritize “sustainable brands, products and packaging.” Also by 2030, all packaging will include 50% recycled content while purchased paper will be sustainably-sourced.Moreover, shipping boxes will include 80% recycled content by the end of 2021. Meanwhile, paper packaging will increasingly consist of certified paper from responsibly managed forests and digital marketing will be promoted to reduce the company’s ecological footprint.