Weight management diet trends innovation
Jan 2022
ABSTRACT
The use of weight management claims in supplements and sports nutrition launches has increased globally, featuring a +12% year-over-year growth when comparing 2021 and 2020 launches. In 2021, the top subcategory of global product launches tracked with weight management claims was Sports Powders... More
TOP 3 SUB-CATEGORIES
- Sports Powder
- Weight Loss
- Botanical/Herbal Supplements
TRENDING
TRENDING
UP
UP
Global
REGION
ANALYZED
ANALYZED
+12%
2021 VS 2020
INGREDIENTS ANALYZED
Food & beverage launches only;
Sucralose
Sucralose
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+12% (2021 vs 2020)
TOP COMPANY
Foodspring
TOP CATEGORY
Supplements
TOP INGREDIENTS
Sucralose
REGION ANALYZED
Global
DATE ANALYZED
2021 vs 2020
+12% (2021 vs 2020)
TOP COMPANY
Foodspring
TOP CATEGORY
Supplements
TOP INGREDIENTS
Sucralose
REGION ANALYZED
Global
DATE ANALYZED
2021 vs 2020
Source: Innova Market Insights
Previous Ingredient Analysis on NutritionInsight.com
Supplements innovation
Apr 2024
Innova Market Insights data indicates that supplement launches are on the rise globally, with an average annual growth of 5% from 2019 to 2023. In 2023, botanical/herbal Supplements was the leading subcategory, taking 24% of NPD. Vitamin C was the leading ingredient, while immune health was the leading positioning.
Bone strength innovation
Feb 2024
Innova Market Insights data suggests that the use of bone health claims in supplements is increasing globally, featuring a +7% year-over-year growth when comparing 2022 and 2023. In 2023, vitamin D3 (45% of product launches) was the leading ingredient for bone health supplements.
Sleep & Relaxation innovation
Feb 2024
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