NPD in action: Lowering blood pressure

Aug 2018

American Heart Association data illustrates that nearly half of the US population suffers from high blood pressure. Sodium intake is one of the major factors known to increase blood pressure, and the majority of sodium consumption comes from processed foods. For food manufacturers, this may be a signal to improve the marketing of low sodium products and to introduce new options that meet both dietary needs and flavor preferences.

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  • Good Nature Imelglog Mix Viscum Album (Macedonia). Twenty teabags of tea blend that helps lower the increased blood pressure. Herbs in the imelglog mix tea blend have health benefits and help lower the increased blood pressure. Leaves and flowers of hawthorn improve the heart circulation thus helping the heartbeat regulation. The mild sedative effect of balm leaf is favorable in lowering the increased blood pressure. Caffeine free.

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NPD in action: Products targeting weight management

Jul 2018

Diets are continuously evolving to match consumer needs, with new diets tipped every year to be the next “big thing.” As consumers are ever-more engaged with their health and losing weight remains a key concern, the continuous stream of weight-loss diets is set to continue. Manufacturers are tapping into this space with a suite of products that promise to deliver taste and satiety in a convenient, and low-calorie, format.

NPD in action: Microalgae applications

Jul 2018

Microalgae are gaining global popularity due to their nutritious characteristics and sustainable production methods. The use of algae in food products is common in Asia and, in recent years, has seen an increase in applications in the West, particularly in dietary supplements and superfoods. More than 40 different species of microalgae have been identified yet the most common species used in applications for human consumption are chlorella and spirulina.