From athletes to fitness enthusiasts to everyday individuals, focus on staying active longer is increasingly important, and joint health is a priority for both young and older adults. In fact, more than a third of Gen Z and Millennial consumers, along with nearly 70% of Gen X and older people say it’s a top reason for purchasing healthy lifestyle products. While traditional joint health solutions remain strong, there is a growing interest in Ayurvedic plant-based joint health solutions. Critical to meeting this need is selecting an Ayurvedic ingredient with clinically-supported benefits for joint health and comfort at every life stage.
Get more insight on this growing consumer base with our latest infographic, Consumer Focus: Active at Every Age with Ayurvedics.
This Technical Paper is from Kerry.
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Global Innovation Centre Millennium Park
Naas, County Kildare
W91 W923
Ireland
Kerry is the world’s leading taste and nutrition partner for the food, beverage and pharmaceutical markets. We innovate with our customers to create great tasting products, with improved nutrition and functionality, while ensuring better impact for the planet. Our leading consumer insights, global RD&A team of 1,100+ food scientists and extensive global footprint enable us to solve our customers complex challenges with differentiated solutions. At Kerry, we are driven to be our customers’ most valued partner, creating a world of sustainable nutrition, and will reach over 2 billion consumers with sustainable nutrition solutions by 2030. For more information, visit www.kerrygroup.com.
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