Non-GMO astaxanthin: Algalif achieves verification

“We are pleased to achieve this certification and believe it helps reinforce our commitment to quality and to our customers that want to avoid GMOs in their products,” said Orri Björnsson, CEO of Algalif Iceland. “Much credit goes to our Quality team for its ongoing diligence in supporting and validating the purity and quality of all our products.”

“Buyers are increasingly knowledgeable about what to look for when purchasing astaxanthin which supports our aim to offer the highest quality astaxanthin in the marketplace, at a competitive price,” added Simon Seward, Algalif Global Business Director.
The Non-GMO Project Product Verification Program is North America’s only third-party verification for non-GMO food and products. This third-party verification ensures that Astalíf 5 and 10 have been comprehensively evaluated by an independent party for compliance with a standard developed by industry experts and stakeholders.

Astalíf is a potent natural antioxidant with multiple health benefits and a solid scientific foundation. It is manufactured to rigorous quality and sustainability standards. It is a specialty ingredient for nutraceuticals with applications in brain health, eye health, healthy aging, cardiovascular health, muscle endurance/recovery, and skin health.

Algalif also holds Novel Food, Halal, and Kosher certifications, and cGMP status for its world-class production facility.

In terms of plans as a result of this positive certification, a spokesperson tells NutritionInsight: “Currently, Algalif offers its Icelandic astaxanthin in North America, Asia, and Europe. The non-GMO verification will enable our company to supply astaxanthin to manufacturers that want non-GMO ingredients, opening up new business opportunities for Algalif.”
 
The spokesperson noted the strong demand for non-GMO in the nutritionals space. “More and more consumers are avoiding GMOs and demanding “all-natural” products.  According to the Non-GMO Project, over 43,000 products from over 3,000 brands are non-GMO verified, which represents more than $22.3 billion in annual sales. In fact, Non-GMO Project Verified is the fastest-growing label trend in the natural products industry.”
 
“Moreover, the natural products industry as a whole is moving towards greater transparency on manufacturing practices, sustainability, country of origin, etc. This is very much in line with what we do at Algalif, putting our company in a unique position to supply high-quality and sustainable natural astaxanthin.”

Algalif is a leading supplier of high-grade natural astaxanthin from microalgae, produced in an environmentally-friendly way at its state-of-the-art facility in Iceland. “Manufactured to rigorous quality standards and supported by science, its premium astaxanthin, branded Astalíf, is built on a solid foundation of quality, purity, and sustainability,” the company writes. Algalif utilizes proprietary growing and harvesting processes and leverages renewable resources from abundant Icelandic sources.

By Robin Wyers

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