Amino acids innovation
Dec 2020
INNOVA MARKET INSIGHTS COMMENTARY
The use of amino acids in food & beverage launches has increased globally, featuring a +13% year-over-year growth when comparing 2019 and 2018 launches. In 2019, the top category of global product launches tracked with amino acids was Sports Nutrition (21%), with glutamine, taurine and leucine... More

TOP 3 SUB-CATEGORIES
- Sports Powders
- Baby Formula/Milk
- Meat Snacks
TRENDING

TRENDING
UP
UP
Global
REGION
ANALYZED
ANALYZED
+13%
2019 VS 2018
INGREDIENTS ANALYZED
Food & beverage launches only;
Glutamine
Glutamine
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+13% (2019 vs 2018)
TOP COMPANY
Prozis
TOP CATEGORY
Sports Nutrition
TOP INGREDIENTS
Glutamine
REGION ANALYZED
Global
DATE ANALYZED
2019 vs 2018
+13% (2019 vs 2018)
TOP COMPANY
Prozis
TOP CATEGORY
Sports Nutrition
TOP INGREDIENTS
Glutamine
REGION ANALYZED
Global
DATE ANALYZED
2019 vs 2018
Source: Innova Market Insights
Previous Ingredient Analysis on NutritionInsight.com
Weight Control innovation
Jan 2023
According to Innova Market Insights, weight management claims in supplements are decreasing, shrinking by 24% year-over-year decline globally since 2020 Q4. From 2021 Q4 to 2022 Q3, the top subcategory was weight loss and the top ingredient was magnesium stearate. Meanwhile, the top positionings paired with weight management were digestive and liver health, energy and stamina and immune health.
Digestive Health innovation
Dec 2022
The use of digestive health claims in supplements and sports nutrition launches is increasing globally, featuring a +32% year-over-year growth when comparing 2020 and 2021 launches. In 2021, the top subcategory of global supplements and sports nutrition launches tracked with digestive health claims is botanical/herbal supplements (25%). In 2021, Vitamin C (20%) is the leading ingredient among global supplements and sports nutrition launches tracked with digestive health claims.
Mobility innovation
Nov 2022
According to Innova Market Insights, the use of mobility claims in sports and nutrition supplements increased by 17% from 2020 to 2021. The top subcategory to be paired with mobility claims was vitamins/minerals, with vitamin D3 taking the lead in the paired mobility space. The top positionings paired with mobility were immune health, skin health and energy and stamina.