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NPD in action: Digestive health

Jul 2019

Digestive health is a top concern among consumers and industry is tapping into this market with targeted NPD. There is now an array of products coming out that boast “low-FODMAP” attributes and promise to offer relief from the adverse effects of irritable bowel syndrome (IBS), a common gut-related concern.


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Massel Low Fodmap Certified Beef Style Stock (Australia). Low FODMAP certified beef style stock in a 1L brick liquid carton.