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Promoting healthy blood pressure

Sep 2017

High blood pressure, or hypertension, is a significant factor in general cardiovascular health. Therefore, claims to control or reduce blood pressure are popping up on a variety of products. It is widely accepted that sodium intake is linked to hypertension; naturally then, low sodium claims are one of the most common platforms in regard to blood pressure. Organic and natural claims also strongly coincide with blood pressure related ones. General supplements are the most common product tracked that make such claims, but a variety of other food and beverage launches promote blood pressure benefits, particularly tea blends. Most products cite the “super” power of the ingredients included, ranging from orange to omega-rich oils to special salt itself.


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Heath and Heather Organic Pomegranate Infusion Tea (UK). Pomegranates have been cultivated in the Middle East since the Early Bronze Age and are now acclaimed as antioxidant-rich super fruits, believed to be effective against heart disease, blood pressure and inflammation.